CE2/AM3

Delivery and communication of impact based forecasts and risk based warnings (co-organized)
Conveners: Dee Cotgrove , Haleh Kootval  | Co-Convener: Tanja Cegnar 
Orals
 / Wed, 14 Sep, 09:00–10:30  / Room Oceania AB

Timely and well-organised communication of severe weather, tailored to the needs of a diverse customer and audience base, is now recognised as perhaps the most important element of the modern forecasting process.

This session looks to identify best practise in severe weather communication through examples from real severe weather events. These case studies have shaped the strategies employed by meteorological and hydrological organisations to ensure that forecasts are understood and appropriate action is taken by end-users.

Public information: This year we will have a focus on useful tools for communication of severe weather on Social Media and Apps, with an indepth focus on Storm Naming from forecasting and communication perspectives