WBF2026-664, updated on 10 Mar 2026
https://doi.org/10.5194/wbf2026-664
World Biodiversity Forum 2026
© Author(s) 2026. This work is distributed under
the Creative Commons Attribution 4.0 License.
Oral | Thursday, 18 Jun, 14:45–15:00 (CEST)| Room Aspen 1
Art Meets Science
Henry Fair
Henry Fair
  • United States of America (info@jhenryfair.com)

My contention is: most people do not understand what biodiversity means—nor the intricate science that supports it. Yet without public understanding there is no collective pressure on policymakers to protect what is vanishing. Science may rest on data, but humans are visual, intuitive creatures. Even scientists often begin by seeing— tracing meaning from a pattern, a color, a shape– before the hypothesis takes form. 

We inhabit an age measured in seconds-long attention spans. Social media unleashes a flood of emotionally charged imagery—much of it generated by  “AI” tools—designed to provoke, distort, and manipulate. These images can persuade viewers to vote against their own interests while feeding doubt about the scientific truths that shape our future. Meanwhile, science communication is often in numbers. graphs, and diagrams that exhausted audiences do not take the time to absorb. 

By tracing historical moments where art and science worked in symbiosis, and examining the contemporary tools now at our fingertips, I aim to show why this synergy matters more than ever. In my own work, I create photographs and videos that are, at first glance, ironically beautiful—luminescent colors, elegant forms. Only later does the viewer realize they are looking at terrifying environmental realities. The beauty draws them in; the truth holds them there. Fascination becomes curiosity; curiosity becomes engagement. And through that bridge, the science behind the image becomes meaningful and personal.

I argue for a new mode of science communication: We must use every tool available to create imagery that explains, inspires, unsettles, and ultimately compels action.

The biodiversity crisis is vast—so vast that only systemic, collective change can slow it. And such change happens only when enough people feel, not just understand, the magnitude of the threat. If the public cannot connect emotionally to what is at stake, they cannot demand the remedies needed.

In a world saturated with distraction, the challenge is clear: scientific truth must be communicated in ways that captivate. Art is not optional in this effort—it is essential. For only when science touches the heart does it move society.

How to cite: Fair, H.: Art Meets Science, World Biodiversity Forum 2026, Davos, Switzerland, 14–19 Jun 2026, WBF2026-664, https://doi.org/10.5194/wbf2026-664, 2026.