The Use of Social Media on Weather and Climate Information Dissemination To Support Effective Climate Action

Timely and fast dissemination are some of the key factors for the effective climate information services in order to support effective climate action. Various mean of communication channel has been used by an authoritative agency to disseminate their climate information, including social media. Currently, social media become one of the most effective chanel to disseminate of weather and climate information. Social media is not only a powerfull tools to ensure the timely, fast, massive dissemination of weather and climate information, but it is also easy to use and access by the general public. Social media also can be optimized public outreach and public education in order to raising awareness and mobilizing an effective climate action. Through it’s real time response tools, social media also can be used to strengthen the engagement between meteorological and hydrological services with their users. Our research will describe the effectiveness of social media to disseminate weather and climate information in order to support climate action in Indonesia.